Are you ready for the LCD display revolution?
The problem with traditional signs is that they offer a “one size fits all” approach to content. Everybody who looks at a sign will see the same information. The problem is that not everyone wants the same information. By using LCDs for your marketing, your brand can focus its efforts on more specific niches.
A simple example of this is restaurants: it used to be the some restaurants would have a glass case outside of the building with a copy of their menu. While that worked well enough, it had its limitations. Menus often didn’t inlcude specials and they were kind of boring. This company has been helping restaurants by creating digital displays that they can display outside of their building. Now they can have graphics and animations when people walk by.
This technology can be adapted in a number of ways. Looking for a way to promote your event? Just grab an LCD display, set it up outside your building and have it run a simple animation displaying your content. You can even set it up to show different copy during different times of day.
